Apple's Price Increases
AI Capital Expenditure Boom
Market Volatility
Debt and Investment Risks
Return on Investment (ROI) Concerns
Economic Implications
This discussion highlights the complexities and uncertainties surrounding the AI boom, urging stakeholders to remain vigilant and informed as the landscape evolves.
0:02 How do you think about this bubble talk that has been going on for the last few months especially? >> I mean I I think it's quite possible. >> Ladies and gentlemen, on 25th of June 2026, Apple did something that it has never done in its history. In the middle of the year for no new product, it just raised prices. MacBook Air is up by 18%, iPad Pro is up by 20% and Apple TV is up by 54%.
0:33 Apple said yesterday it is immediately raising prices on the products. >> The company says soaring memory chip prices are driving up costs and the AI boom is a major factor behind the surge. >> The AI trade is leading to real near-term inflation. >> And when asked why, Apple said something remarkable. They said, "We have never seen a competent price increase this much this quickly." And the reason your laptop got more expensive is because of a war being fought over tiny memory chips thousands of kilometers away. And
1:04 look at this graph. In 2020, before Chad GBD existed, the four biggest US tech companies spent combined $90 billion on capeex. In 2023, they spent $147 billion. In 2025 that number went up to $410 billion and then in 2026 it is up to $725 billion. So in 6 years the capex has grown 8x and all of this is coming just from Amazon, Meta, Google and
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