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Spoonflower Changes — July recap

by Erin Kendal

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📚 Main Topics

  1. New Upload Features

    • Ability to upload up to 10 files (previously 8).
    • Each file can be up to 40 MB, totaling 400 MB for all files.
    • Only JPEG and PNG formats are accepted; TIFFs are no longer allowed.
  2. Editing Interface Changes

    • New interface for editing designs, including options to open designs in new tabs.
    • Thumbnail customization and file revision options are now more accessible.
    • Design titles are limited to 3-75 characters with restrictions on special characters.
  3. Tagging and Descriptions

    • Tags can be added with a new method; no need for spaces after commas.
    • Descriptions are limited to 150 characters, and additional details are capped at 255 characters.
  4. Scale and Preview Options

    • Users can adjust the scale of designs and preview them on various fabric widths (up to 4 yards).
    • Different scales can be set for fabric and wallpaper.
  5. Customer Experience Enhancements

    • Customers can see multiple color options directly in search results.
    • Improved navigation for selecting wallpaper types, reducing the number of clicks needed.
  6. Spoonflower Plus Program

    • Transition from Spoonflower Pro to Spoonflower Plus with some changes, including the removal of half-price swatches and a slight price increase.
    • Benefits include half-price rush shipping and free standard shipping.
  7. Trend Reports and Resources

    • Announcement of the Autumn/Winter 2024 Trend Report.
    • Availability of a cheat sheet for users to reference the new changes.

✨ Key Takeaways

  • The new upload process is more efficient, allowing for larger file uploads and quicker editing.
  • The interface has been streamlined to enhance user experience, both for designers and customers.
  • Changes in the tagging and description fields aim to standardize and simplify the design listing process.
  • The Spoonflower Plus program offers new benefits but also comes with some drawbacks compared to the previous Pro program.

🧠 Lessons

  • Keeping up with platform updates is crucial for maximizing efficiency and leveraging new features.
  • Understanding the new tagging and description limitations can help avoid errors during the design upload process.
  • Enhancements aimed at improving customer experience can lead to increased sales and product visibility.
  • Adapting to changes in membership programs is important for ongoing benefits in e-commerce operations.

Feel free to download the cheat sheet for a quick reference to these updates!

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